Privacy Policy

1. Who We Are

Brighter Horizon LLC is an agricultural technology, automation, manufacturing, software, and research and development company based in Virginia. Our website provides information about our agricultural automation systems, hydroponic products, sensor and controller ecosystem, aerial and imaging systems, satellite intelligence software, and related services.

2. Information We Collect

We may collect information that you voluntarily provide to us when you use our website, submit a form, request information, contact us, join a pilot program, inquire about a product, or communicate with us directly.

This may include:

• Name
• Email address
• Phone number
• Business or organization name
• Location, service area, or project region
• Product interests
• Project details submitted through forms
• Property, greenhouse, high-tunnel, farm, or site information that you choose to provide
• Messages, comments, and other information you send to us

We may also collect limited technical information automatically when you visit the website, such as browser type, device type, approximate location, pages visited, referring website, and general usage information. This information may be collected through standard website hosting, analytics, security, or form-processing tools.

3. Information Related to Agricultural Sites, Properties, and Imagery

Some Brighter Horizon products or pilot programs may involve agricultural properties, greenhouses, high tunnels, field boundaries, aerial imagery, satellite imagery, sensor readings, irrigation zones, environmental data, or related operational information.

We only collect this type of information when you provide it to us directly, request a product or service that requires it, participate in a pilot program, or authorize us to evaluate a specific site or system.

This information may be used to evaluate project feasibility, prepare recommendations, configure systems, generate reports, support product development, improve automation logic, or provide ongoing service and support.

4. How We Use Information

We may use collected information to:

• Respond to inquiries and contact form submissions
• Provide information about products, services, pilots, and availability
• Evaluate whether a project is a good fit for Brighter Horizon
• Schedule consultations, demonstrations, or site visits
• Prepare estimates, proposals, reports, or recommendations
• Support installation, configuration, service, and troubleshooting
• Improve our website, products, services, and customer experience
• Develop, test, and improve agricultural automation, sensing, imaging, and software systems
• Maintain records for business, legal, accounting, and operational purposes
• Protect the security, integrity, and reliability of our website and systems

5. How We Share Information

We do not sell personal information. We may share information only when reasonably necessary to operate our business, provide services, comply with legal requirements, or protect our rights.

We may share information with:

• Website hosting providers
• Form submission and email service providers
• Analytics, security, and infrastructure providers
• Payment processors, if online purchases or deposits are offered in the future
• Manufacturing, installation, engineering, or service partners when needed for a project
• Professional advisors such as attorneys, accountants, insurers, or business consultants
• Government, regulatory, or legal authorities when required by law

If we work with third-party service providers, we expect them to use information only for the purpose of providing services to us or supporting the requested project.

6. Cookies, Analytics, and Tracking

Our website may use cookies, analytics tools, server logs, or similar technologies to understand website traffic, improve performance, diagnose issues, and protect against misuse.

You can usually adjust your browser settings to block or delete cookies. Some website functionality may not work properly if cookies are disabled.

7. Email Communications

If you contact us, submit a form, or request information, we may use your email address to respond to your inquiry or follow up about your requested product, service, consultation, or pilot opportunity.

If we send marketing or newsletter communications in the future, we will provide a reasonable way to unsubscribe or opt out.

8. Data Security

We take reasonable administrative, technical, and organizational measures to protect information submitted to us. However, no website, network, email system, or storage method is completely secure, and we cannot guarantee absolute security.

You should avoid submitting highly sensitive information through general website forms unless we specifically request it through an appropriate secure process.

9. Data Retention

We retain information for as long as reasonably necessary to respond to inquiries, provide services, support business operations, maintain records, comply with legal obligations, resolve disputes, and improve our products and services.

We may delete, anonymize, or aggregate information when it is no longer needed for these purposes.

10. Your Choices

You may contact us to request access to, correction of, or deletion of personal information that you have provided to us, subject to legal, contractual, security, and business recordkeeping requirements.

To make a request, contact us at: mikesoles@brighterhorizon.io.

11. Virginia Residents

Brighter Horizon is based in Virginia. Depending on the nature and scale of our business operations, certain privacy laws may provide Virginia residents with additional rights regarding personal data. These rights may include the ability to request access, correction, deletion, portability, or opt-out choices for certain types of data processing where applicable.

If you are a Virginia resident and would like to make a privacy-related request, contact us at mikesoles@brighterhorizon.io.

12. Children’s Privacy

Our website, products, and services are intended for adults, businesses, growers, land managers, agricultural operators, and professional users. We do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete it.

13. Third-Party Links

Our website may contain links to third-party websites, tools, platforms, or resources. We are not responsible for the privacy practices, security, content, or policies of third-party websites.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date above. Continued use of the website after changes are posted means you acknowledge the updated policy.

15. Contact Us

If you have questions about this Privacy Policy or how your information is handled, contact:

Brighter Horizon LLC
Virginia, United States
Email: mikesoles@brighterhorizon.io
Website: brighterhorizon.io